Hello and thank you for choosing Tony Bartolucci dot com.
I’m a Creative Director who writes, art directs, designs, illustrates, and leads creative teams believing that compelling creative work and client success are not mutually exclusive.
I work directly with agencies and brands, helping them leverage creativity to garner attention, permeate culture and grow business. I generally have a pretty good time while doing this.
Previously, I was Creative Director at Grey New York where I led work for Bose and also created campaigns for YouTube.
Before that, for five years I lived in the Netherlands where I worked as Creative Director at 180 Amsterdam, leading work for ASICS and also creating campaigns for PlayStation, Heineken and Eli Lilly & Co. I learned to speak fluent Dutch during this time, which continues to be a great party trick and shocks Dutch people.
Earlier in my career, while at DDB New York, my work for the New York Lottery was partially credited with the agency's creative resurgence, and helped us to be named ‘Agency to Watch’ by Advertising Age. That honor paled in comparison to hearing some guys at a bus stop laughing after one of them had joked “Yeah, that kind of rich,” reciting a Powerball tagline which I had written.
I grew up in a small college town in Ohio where I injured myself while skateboarding, BMX biking and swimming in a filthy rock quarry.
I love to paint and draw. You can view my artwork here.
AWARDS and PRESS
My work has appeared on every continent except for stupid, useless Antarctica, and has been recognized at Cannes, the One Show, ADC Young Guns, London International Awards, the Obies and the ADDYs; has been covered by Fast Company, The Guardian, Men's Health, Vanity Fair, Glamour, Fox News and Yahoo; and has been featured in Communication Arts, Campaign, Creative Review, Creativity Online, Ad Age and Shots.
SELECTION OF CLIENTS
Meta, Bose, YouTube, Marriott Bonvoy, PlayStation, adidas, New York Lottery, Starbucks, Ad Council, Cotton, ASICS, State Farm, New Balance, Verizon, Snapple, Crush Soda, Foot Locker, eBay, The Joyce Theater, The University of Michigan, Bravo Network, W.W. Norton & Company, DL1961 Premium Denim, Beth Israel Deaconess Medical Center
EXPERIENCE
2021-Present
Freelance Creative Director
Clients: Gus, Special Guest, Heat, McCann, Miniac
2018-2020
Creative Director
Grey New York
2017-2018
Freelance Creative Director
Clients: adidas, Resn, TBWA/UNITED, Virtue
2013-2017
Creative Director
180 Amsterdam
2011-2013
Associate Creative Director
DDB New York
2006-2010
Freelance Art Director & Designer
Clients: DDB, BBDO, TBWA CHIAT/DAY, Campfire, McCann
EDUCATION
The Ohio State University
Department of Industrial, Interior and Visual Communication Design
Focus areas: typography, identity and user interface design
Graduated Cum Laude